Black Toe Running by +tongtong

By : Dennis Franklin | 14 Dec 2013 11:40 am | Stores / Showrooms

The +tongtong architectural practice completed the Black Toe Running boutique retail space offering high end running equipment and it is located in downtown Toronto, Canada with an aesthetic inspired by the urban surroundings and by the elite running culture.

The project is sited at the base of a condo building on the King Street West artery in a narrow and long space. The back feature wall has a magnified photo of spectators wearing GoPre t-shirts which was taken from a race in which the legendary long-distance runner Steve Prefontaine was competing. He is also considered to be the initiator of the running boom that happened in the 1970s and this makes him even more suitable as the inspiration for the design.

The name Black Toe is itself a hint at the condition that happens to persons who constantly run, as a rite of passage for them, with the toenail turning black and eventually falling off.



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